Microlearning for Business: A Comprehensive Guide
Introduction
In the evolving world of business education, microlearning has emerged as a highly effective approach to training. Microlearning involves delivering concise, concentrated educational content that seamlessly integrates into a daily workflow and can be accessed on any device, making it perfect for busy professionals who may not have time for lengthy training sessions. This article will guide you through the benefits of microlearning and how to choose the right microlearning platform for your business.
The Power of Microlearning
Microlearning is not just about delivering training in bite-sized pieces. It’s about providing focused, targeted information that employees can easily absorb and apply, leading to more efficient learning and better retention rates. Thus helping the student see relevance while helping them on specific tasks.
eLearning vs Microlearning
eLearning is a broad term that refers computer based training often conducted over the internet. eLearning courses can be lengthy and comprehensive, covering a broad topic in depth. They may include various forms of multimedia, interactive elements, and assessments, and they often require a significant time commitment from the learner.
Microlearning, on the other hand, is a specific type of eLearning that is focused on a single learning objective, and designed to be completed in one sitting. Microlearning can be used as a standalone learning method, or it can be incorporated into a larger eLearning course as a way to break up the content and make it more digestible.
Advantages of Microlearning
Clear Objectives
Microlearning simplifies complex concepts into digestible parts, enabling learners to swiftly achieve their goals without disrupting daily tasks. This approach ensures that learners enter each session with a specific aim. For example, product knowledge training equips sales representatives with concise and targeted information about the company’s products or services. This enables them to quickly understand the key features, benefits, and unique selling points, empowering them to effectively communicate with customers and drive sales. The primary goal here is to learn job-specific tasks, not necessarily the broader aspects of company culture. However, well-designed microlearning can achieve both, fostering small-scale connections between employees, managers, and colleagues.
Quick Delivery
The compact nature of microlearning makes it easier to deliver the curriculum. Short courses enhance focus compared to hour-long sessions on the same topic. Additionally, the brevity of training allows employers to swiftly communicate changes in business goals or new regulations. Unlike lengthy training sessions, which can feel burdensome, microlearning enables employees to achieve goals quickly with minimal interruption to daily tasks.
Enhanced Knowledge Retention
Microlearning enhances knowledge retention, even for complex topics. By focusing on one or two objectives, it minimizes confusion. The short duration of courses allows learners to revisit them as needed, serving as a handy reference. Microlearning units are typically self-contained, providing all necessary information in one place. Learners can progress at their own pace, digesting information in manageable chunks. Over time, employees can gradually reinforce their learning and apply their new knowledge to their daily work.
Customized Content
Employees value content that addresses their specific needs. For instance, a company may have custom eLearning for all employees, while another uses microlearning modules with department-specific content. The latter approach is more efficient as it provides concise, actionable, and relevant information. In contrast, a one-size-fits-all approach may overwhelm employees with excessive information.
Aligned with Attention Span
Microlearning often skips background information and dives straight into the practical aspects of training. This approach aligns with the average human attention span, which is most effective within a three to seven-minute window. Training delivered within this timeframe is more likely to be absorbed and understood.
Workplace interruptions, such as phone calls, can often break up focus. So a five to seven-minute module is ideal as it prevents employees from feeling scattered while trying to complete lengthy sessions. Short training allows them to continue their work day and interact with others without feeling behind in their learning.
Conclusion
In conclusion, microlearning offers numerous benefits for businesses, making it a worthwhile investment. By understanding the benefits of microlearning, knowing what to look for in a platform, and implementing it effectively, businesses can reap the rewards of this innovative approach to training.